原訂今日(3月17日)於東京時裝週(Rakuten Fashion Week TOKYO 2020A/W)發表的品牌NON TOKYO,因新冠肺炎疫情日益遽增而停辦,將服裝秀改由Shun Nakagawa督導以105套造型公開本季新品。
2002年,在日本文化大學學習服裝的市毛綾乃(Ayano Ichige),便與中川瞬(Shun Nakagawa)共同創立平庸、時尚、怪誕的品牌banal chic bizarre。2014年春夏則以展覽形式展開NON TOKYO的第一個季度,品牌也於2016年獲選「東京新人設計師時尚大賞」。而NON TOKYO以東京文化為基底,運用鮮明對比的色彩,大膽的美學和服裝廓型,將東京與自身做結合,打造跨文化、街頭風格的女性服飾。
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本季以「ACTIVE LEISURE」為主題,告別上一季「美少女戰士」的可愛形象,將運動及戶外元素結合,同時也首次使用男性模特,服裝尺寸上更增加兩種尺碼。除此之外,品牌也開始注重可持續性的計畫,如上季使用了再生纖維,這回以保特瓶製成聚酯纖維的外套。
「我正在考慮我們每個季節要如何與地球共存。」
─ Ayano Ichige
溶化的地球冰淇淋、像打西瓜般裂開的地球插畫、總統辦公桌上的垃圾堆;Ayano Ichige將她對環保的意念,以手工繪圖印製於衣服上。
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資料來源:fashionsnap