Levi's近年都會有所謂Go Forth系列的廣告，其中也曾經找過我們很喜歡的以拍攝野地裏的青春成名的攝影師Ryan McGinley。而最新發表了名為 'LEGACY' 的宣傳短片，執行單位依舊是創意廣告大腕W+K，並找來新銳廣告導演Ralf Schmerberg執導，最受人矚目的是影片中特別採用了美國加州詩人Charles Bukowski所著作《The Laughing Heart》的對白：
《The Laughing Heart》
Charles Bukowski
your life is your life
don’t let it be clubbed into dank submission.
be on the watch.
there are ways out.
there is a light somewhere.
it may not be much light but
it beats the darkness.
be on the watch.
the gods will offer you chances.
know them.
take them.
you can’t beat death but
you can beat death in life, sometimes.
and the more often you learn to do it,
the more light there will be.
your life is your life.
know it while you have it.
you are marvelous
the gods wait to delight
in you.
影片就像是帶有愛情、音樂、思維的眾多革命前夕時的心情描述，有些許的緊張、興奮、激動！透過BUKOWSKI的詩詞訴說著，your life is your life. know it while you have it.我們的人生毋須猶豫、不用畏懼，勇於追求自己所想要的，讓我們勉勵彼此，送給每個追夢的朋友，Now is our time！
